RISK PROBLEMS IN ENGAGING IN FOOD FRANCHISING BUSINESS IN SAN PABLO CITY, LAGUNA
Author:Raciel Carissa B. Puyo
This is an open access article distributed under the Creative Commons Attribution License CC BY 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited
Many business owners today operate franchise businesses despite the potential risks they might face. This study assessed the risk problems of Food Franchising Business in San Pablo City, Laguna. The objective of the study is to help local entrepreneurs who intend to engage in food franchising. The respondents of the study were local entrepreneurs with 3 to 7 years in franchising businesses. A descriptive research method was used in the research. A total of 40 respondents answered the questionnaire. Statistical tools used to determine the risk problems are mean and standard deviation. The results identified the following risks in engaging into the food franchising business: profitability, payback period, and sustainability. Pearson Correlation Coefficient was used at a .05 level of significance to determine the significant relationship of the risk problems identified with the type of food franchising businesses. Results show that there is significant relationship between the risk problems profitability, payback period and sustainability with the type of food franchising businesses.
Pages | 76-78 |
Year | 2023 |
Issue | 2 |
Volume | 1 |